Insights and Press from Innovationbubble

23rd September 2020

What does a psychological insight consultancy do?

Beyond the clichés around psychology Often when we introduce ourselves as psychologists, people imagine us in an office, our patients spread on a chaise longue, pouring their hearts out about…

25th August 2020

Are your customers lying to you?

Are your customers lying to you and skewing your data analytics and insights? Do you follow what they tell you from talking to them – only to find in actual…

26th March 2020

Social distancing or distant socialising?

Considering the human side of quarantine   As psychologists, we have been considering the human aspect of the present situation. As the UK has closed its restaurants, bars and most…

11th March 2020

Let’s not panic about anxious consumers….

Feeling the brand pinch in the present societal anxiety? Some psychological pointers that might help you understand, help and maintain your relationships with your customers. Click here to read the…

13th November 2019

New Research Shows That Customers “Trust Their Gut”

Let’s face it – we all feel pretty exonerated when independent sources from scientific research support our work. We have been helping brands for years understand that customers do not:…

23rd August 2019

Overview of the Neopic™ and Neo-Archetype™ engines

Author: Nigel Marlow   Advances in neuroscience during the past decade (e.g. Bargh et al, 2002[1]; McLure et al, 2004[2], Zaltman, 2003)[3]have demonstrated beyond any doubt that the majority of…

12th June 2019

Overview of how we can help you

Sales stalling? Retention faltering? Working in a competitive market? Customers telling you one thing and then doing another? Want your customer’s to be more engaged and focused? CLICK HERE for…