News

Insights and Press from Innovationbubble

Scientists and musicians compose ‘world’s safest driving song’

by Innovationbubble | 27th November 2015 | posted to Press

Scientists and musicians have combined to create what has been dubbed the world’s safest driving song. “Safe in Sound”, composed by professional musicians alongside psychologist Simon Moore, is designed to encourage “smooth breaking, accelerating and awareness of speed limits”. It is designed to mimic the “Goldilocks tempo” of the average human heartbeat (around 50-80 beats […]